Product Marketing
To me, product marketing starts with research to identify gaps in the market and/or a customer’s pain points and it never trully ends. True product marketing is constant and while marketing may continue to highlight the product, it truly is a team effort to bring a product to life and keep it breathing—so to speak. Throughout my career, I have launched and marketed several products. Below are some of the most meaningful launches I have been part of. To learn more about the products and review my responsibilities for the launches, please click on the images below.
